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01/ e-commerce & web design
Custom Web Design & Development / Custom E-Commerce Websites / Premium Website Design for Small Businesses / Freelance Web Designer Studio / Toronto Web Design Agency Services
02/ Voice & Strategy
Website Audits & Consultations / Custom Brand Strategy & Web Design / Niche Market Positioning / Copywriting & Copy Editing
03/ Visuals & Media
Award-Winning Commercial Photography / Art Direction & Visual Identity / Professional Video Curation & Production
04/ SEO & GEO
Search Engine Optimization (SEO) / AI & Geo-Targeted Search / Ranking Small Business Websites in Toronto • Kingston • Belleville

01/ e-commerce & web design
Custom Web Design & Development / Custom E-Commerce Websites / Premium Website Design for Small Businesses / Freelance Web Designer Studio / Toronto Web Design Agency Services
02/ Voice & Strategy
Website Audits & Consultations / Custom Brand Strategy & Web Design / Niche Market Positioning / Copywriting & Copy Editing
03/ Visuals & Media
Award-Winning Commercial Photography / Art Direction & Visual Identity / Professional Video Curation & Production
04/ SEO & GEO
Search Engine Optimization (SEO) / AI & Geo-Targeted Search / Ranking Small Business Websites in Toronto • Kingston • Belleville




Hi, I'm Daniel.
At Lumen, you don't get passed from one junior designer to another. There's no agency talk or fancy pants gimmicks. We work directly from start to finish. Open communication, good vibes, great work.
THE LOCAL PRODUCERS — wineries, estate vineyards, craft breweries, local farming, and regional food production. // THE HOSPITALITY STARS — boutique hotels, independent historic inns, beds & breakfasts, and custom restaurants. // THE WELLNESS COMMUNITY — yoga & fitness studios, health spaces, mental health support, and practitioners. // THE NEXT GENERATION — forest schools, alternative education, preschools, and childcare spaces. // THE MAKERS & ARTISANS — artists, creators, art studios, and independent writers.

Amy Baldwin
Lumen mapped out our strategy, edited custom video and photography for our new website. Our basic setup turned into a state-of-the-art website. They fixed our backend friction by seamlessly integrating e-commerce and custom booking tools. They delivered a beautiful, functional system we are incredibly proud of.

Meg Botha
When I was the art director for Watershed Magazine Daniel was an absolute pleasure to work with, his ability to read his subjects and bring out the best whether it was whimsical or serious - was always a lovely surprise. Very professional and always eager to please. I would highly recommend him for any project.

Sarah Grossman
We knew our website needed an upgrade, but didn’t realize how much hidden friction was holding us back on a fragile Wordpress setup. Lumen stepped in, handled a complex technical migration with over 100 URL redirects, and built a custom intake form that made our onboarding completely effortless.
* hey, let us help with that.

01/ e-commerce & web design
Custom Web Design & Development / Custom E-Commerce Websites / Premium Website Design for Small Businesses / Freelance Web Designer Studio / Toronto Web Design Agency Services
02/ Voice & Strategy
Website Audits & Consultations / Custom Brand Strategy & Web Design / Niche Market Positioning / Copywriting & Copy Editing
03/ Visuals & Media
Award-Winning Commercial Photography / Art Direction & Visual Identity / Professional Video Curation & Production
04/ SEO & GEO
Search Engine Optimization (SEO) / AI & Geo-Targeted Search / Ranking Small Business Websites in Toronto • Kingston • Belleville
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